I’m a huge fan of challenges. Give me a task you think can’t be done, and I’ll at least attempt it. Just the competitive streak in me. So when I saw commercials for the Arm & Hammer Challenge, I had to try it out! It has baking soda in the toothpaste that (according to the commercial) can whiten your teeth better than anything. I bought a tube of Arm & Hammer Advance White yesterday from everyone’s favorite conglomerate Wal-Mart for $2.75. I then saw an attached $1 off coupon on the box and therefore got myself a pretty good deal for less than 2 bucks. I tried out the toothpaste for the first time and the first thing that came to mind is how bad the paste tasted! I was close to just spitting it out and finishing off with my Crest mint toothpaste sitting right next to the Arm & Hammer tube, but I continued onward (hey, it ain’t a challenge if it’s easy!). The consistency is a little different too as it’s thicker than most toothpastes and foams up more than usual. I stuck with it though, all the while thinking “Pain is Beauty, Pain is Beauty.” I’m going to stick with this challenge for the upcoming weeks because I have a good feeling that they’ll make my teeth whiter, but I might need to desensitize my taste buds first for the awful taste. Stay tuned for a results post in a few weeks!